Houston Livestock Show and Rodeo
 
Sponsorship Opportunities

The ultimate cause-related marketing event, the Houston Livestock Show and Rodeo™ combines cutting edge production and presentation. The world’s premier rodeo, the world’s largest livestock show and world-class entertainers captivate southeast Texas for three market-intensive weeks, making this phenomenal entertainment event the standard others follow and providing an outstanding sponsorship opportunity.

From activities on the grounds, like The Hideout, to rodeo events in Reliant Stadium, Official Show Sponsors receive extensive exposure and hospitality.

The more than 1.8 million who attend are passionate about Texas, Western heritage and the Show’s mission as a charitable institution. Since 1932, it has contributed more than $230 million to scholarships, research, endowments, calf scramble participants, junior show exhibitors, the Rodeo Institute for Teacher Excellence™, and other educational and youth programs.

Sponsorship Information:

 

Sponsorships begin at $85,000. Contact Cathy Cundiff at 832.667.1200 or cundiff@rodeohouston.com for more information.